Licensed · Trusted · Filipino-First

About Like 77 – Built for Filipino Bettors, Run with Integrity

Like 77 started with one simple idea: Filipino players deserve a betting platform that speaks their language, accepts their payment methods, pays them fast, and treats them fairly. That's the idea we've built everything around — and it's still the idea that drives every decision we make.

24/7
Support Available
100+
Betting Markets
₱50
Min Deposit
<5 min
GCash Payout

Our Mission and Vision at Like 77

Two things guide every product decision, every promotion, and every customer interaction at Like 77: giving Filipino players the best possible betting experience, and doing it responsibly.

Our Mission

To provide Filipino players with a safe, fair, and genuinely fun online betting platform — one where deposits are instant, payouts are fast, and every single player, whether they're betting ₱50 or ₱50,000, is treated with the same level of respect and service. Like 77 exists to make premium online betting accessible to every Filipino, from Batanes to Tawi-Tawi.

Our Vision

To become the most trusted name in Philippine online betting — not just the most popular, but the most respected. Like 77 envisions a future where Filipino players never have to settle for a platform that doesn't understand them, their payment habits, their sports passions, or their culture. We want to be the home of Filipino sports betting for the long term.

like 77

How Like 77 Came to Be

Like 77 wasn't built in a boardroom somewhere overseas by people who'd never watched a PBA game. It was built by a team that actually understood what Filipino bettors needed — because they'd lived those frustrations firsthand. Long withdrawal processing times. Payment methods that didn't include GCash. Customer support that responded in English so formal it felt like reading a legal brief. Sports coverage that had everything except the games Filipinos actually care about.

The name Like 77 came from the Filipino concept of "swerte" — luck that comes to those who are prepared and consistent. Seventy-seven is a number associated with good fortune across multiple Asian cultures, and for Filipino players, that resonance felt right. Like 77 launched with a commitment to three non-negotiables: GCash support from day one, same-day withdrawals as the default standard (not a premium feature), and full PBA coverage as a core part of the sports betting offering.

Today, Like 77 covers the full range of Filipino betting interests — PBA, FIBA, NBA, Premier League, La Liga, esports, slots, live casino, and virtual sports — all available on mobile, all accessible from ₱50, all paying out via GCash in under five minutes when you win.

Six Reasons Filipinos Choose Like 77

From the payment methods to the sports coverage to the way we handle customer support — here's what makes Like 77 different for Filipino players.

GCash & Maya First

Like 77 was one of the first online betting platforms in the Philippines to integrate GCash and Maya as primary deposit and withdrawal methods — not afterthoughts. Both process instantly on deposit and in under five minutes on cashout. Zero fees from Like 77 on every transaction.

PBA & Gilas Coverage

The PBA isn't an afterthought at Like 77 — it's a centrepiece. All three PBA conferences are fully covered with live in-play betting, pre-match markets, player props, and series betting. Gilas Pilipinas FIBA qualifiers are also covered in full, home and away.

Licensed & Secure

Like 77 operates under a valid gaming licence and complies with BSP guidelines for electronic payments. All transactions are protected by 256-bit SSL encryption — the same standard used by major Philippine banks. Player funds are held in segregated accounts.

Complete Gaming Range

Sports betting, esports, slots, live casino, virtual sports — Like 77 covers every format Filipino players enjoy. NBA, football, volleyball, boxing, VALORANT, Mobile Legends, and hundreds of slot titles from the world's leading studios, all in one account.

24/7 Filipino Support

Like 77's customer support team is available around the clock via live chat and email. Our agents understand the Filipino betting context — they know what a PBA conference is, how GCash payments work, and how to resolve your concern quickly without the runaround.

Sulit Promos & Bonuses

Like 77's promotions are designed to be genuinely sulit — fair wagering requirements, clear terms, and real value. Welcome bonuses, reload offers, PBA parlay boosts, virtual sports cashback, and seasonal promotions tied to Filipino festivities and sports events.

New to Like 77? Claim Your Welcome Bonus – Up to ₱5,000

Register free today, make your first deposit via GCash or Maya, and receive up to ₱5,000 in welcome bonus credits plus free spins on selected slots. No complicated terms — just a straightforward welcome.

Register Free
like 77

The Principles That Guide Like 77

Every decision at Like 77 — from which payment methods we add to how we word our bonus terms — comes back to these core values.

01
Transparency First

Odds, fees, withdrawal times, bonus terms — all clearly stated and honestly communicated at Like 77. We don't bury important information in the fine print or change rules midway through a promotion.

02
Player First, Always

Every product decision starts with a single question: does this make things better for the player? Faster payouts, cleaner navigation, fairer odds — we prioritise player experience over every other metric.

03
Responsible Gaming

Like 77 takes responsible gaming seriously. Deposit limits, self-exclusion, session reminders, and reality check tools are all available to every player. We want you to enjoy betting — not be harmed by it.

04
Security Without Compromise

Player data and funds are held to the highest security standards at Like 77. We comply with all applicable Philippine financial and gaming regulations and conduct regular independent security audits.

What Like 77 Means to Filipino Bettors

Betting online in the Philippines has come a long way. There was a time when Filipino players had limited choices — offshore platforms that didn't support GCash, had withdrawal wait times measured in days, and offered sports coverage that ignored everything local. Like 77 was built as a direct answer to that gap. We knew Filipino bettors cared deeply about the PBA, about Gilas, about the Premier League and NBA, about esports — and we built a platform that could cover all of it properly, with the right markets and competitive odds, not just token coverage.

The Philippines has one of the most passionate sports fan bases in Asia. Basketball isn't just popular here — it's part of the national identity. San Miguel vs Ginebra is the kind of matchup that stops conversations in offices, canteens, and family group chats all over the country. When Gilas plays in a FIBA qualifier, the whole nation watches. Like 77 covers those moments with the same level of depth and seriousness that Filipino fans bring to them — full live in-play betting, pre-match markets, player props, and series betting for everything that matters.

Our Commitment to Fast Payouts

One of the things we hear most from new Like 77 players is surprise at how quickly withdrawals go through. GCash cashouts processing in under five minutes isn't a special promotion or a VIP perk at Like 77 — it's the standard for every player, every day. We built this from the ground up rather than as an afterthought, and maintaining it is something we invest in continuously. Filipino players work hard for their money and they should be able to access their winnings immediately when they've earned them.

Maya, GrabPay, BDO, BPI, UnionBank, Visa, Mastercard — Like 77 supports the full range of payment methods that Filipinos actually use in daily life. Minimum deposits start at ₱50 for GCash and Maya, making Like 77 genuinely accessible for players at every budget level. And with zero fees on all deposits and withdrawals from Like 77's side, every peso you send is the amount that arrives.

Responsible Gaming at the Core

Like 77 is committed to responsible gaming — not as a legal requirement, but as a genuine obligation to our players. Betting should be an enjoyable form of entertainment, and the vast majority of Like 77 players experience it exactly that way. But we also know that a small number of players can develop harmful patterns, and we take our responsibility to those players seriously. Deposit limits, loss limits, cool-down periods, and self-exclusion are all available to every Like 77 account holder, accessible directly from their account settings without needing to contact support.

We only accept players aged 21 and above, and our KYC verification process ensures this is enforced. Like 77 will never market aggressively to vulnerable individuals or use promotional techniques designed to encourage players to bet beyond their means. Our bonus terms are designed to be fair and achievable — not deliberately complex traps.

A Platform That Grows with Filipino Players

Like 77 is not a finished product — it's an evolving platform that grows based on what Filipino players tell us they need. We actively gather feedback, monitor which sports and markets are most popular, and prioritise development accordingly. New esports titles get added as they grow in the Filipino gaming community. New payment methods are integrated as they become widely adopted locally. New responsible gaming tools are introduced as best practices evolve in the industry.

When you bet at Like 77, you're not just a transaction in a database. You're part of a platform that was built with Filipino bettors in mind from the very beginning — and that remains the foundation of everything we do. We're glad you're here, and we're committed to giving you the best possible experience every time you log in.

Like 77 Milestones

Year 1
Like 77 Launches
Platform goes live with GCash support from day one, full PBA coverage, and a founding commitment to sub-5-minute withdrawals.
Year 2
Esports & Virtual Sports Added
Like 77 expands into esports betting — Mobile Legends, VALORANT, DOTA 2 — and launches 24/7 virtual sports for round-the-clock action.
Year 3
Maya & GrabPay Integration
Maya and GrabPay join GCash as instant payment options, broadening access for Filipino players across all major e-wallets.
Year 4
Full Slots Library Launched
Hundreds of slot titles from leading studios join the platform, making Like 77 a complete one-stop destination for Filipino online gaming.
Today
Growing, Improving, Staying Filipino-First
Like 77 continues to expand its coverage, deepen its Filipino-first features, and raise the standard for what online betting should feel like in the Philippines.
Explore Like 77
Ready to join Like 77?

Free registration, instant GCash deposits from ₱50, and your welcome bonus waiting. Takes under 3 minutes.

Create Free Account Already a member? Log in

The People Behind Like 77

Like 77 is run by a dedicated team of gaming professionals, payment technology specialists, and sports betting experts — all focused on the Filipino market.

Head of Product
Platform & Experience
Oversees everything players see and interact with at Like 77 — from the betting interface to the cashier flow to mobile responsiveness. A decade in Philippine fintech and gaming.
Head of Trading
Odds & Risk Management
Manages the odds compilation and risk framework across all sports at Like 77. Deep background in Asian handicap markets and Philippine domestic sports.
Head of Compliance
Licensing & Regulation
Ensures Like 77 meets all regulatory requirements, maintains responsible gaming standards, and stays current with evolving Philippine gaming and payment law.
Head of Customer Support
Player Relations
Leads the 24/7 support team that helps Filipino players at Like 77 with everything from deposits to withdrawal questions to account concerns — in plain English, fast.
like 77
Responsible Gaming at Like 77

Betting should always be entertainment, never a source of stress. Like 77 provides deposit limits, self-exclusion, and session tools to every player. Visit our Responsible Gaming page for full details. 21+ only.

Frequently Asked Questions – About Like 77

Yes. Like 77 operates under a valid gaming licence and complies with applicable Philippine regulations governing online gaming and electronic payments. All transactions at Like 77 comply with BSP guidelines. Player funds are held in segregated accounts, separate from Like 77 operational funds, ensuring they are always available for withdrawal.

A few things set Like 77 apart specifically for Filipino players. First, GCash and Maya have been core payment methods from launch — not add-ons. Second, we give PBA, FIBA, and Philippine college basketball the same level of coverage as the NBA and Premier League. Third, our withdrawal processing times are genuinely fast — GCash cashouts in under 5 minutes is our standard, not a premium tier. And fourth, our customer support team actually understands Filipino betting culture and responds in plain, natural English.

Like 77 customer support is available 24/7 via live chat — accessible from any page on the platform — and via email at support@like77.best. Our team typically responds to live chat queries within a few minutes. For complex account or withdrawal issues, email responses are provided within a few hours. Support is available in English and we aim to resolve every concern on first contact.

Like 77's platform is fully mobile-optimised and works flawlessly in any smartphone browser — no app download required. The full betting interface, live in-play betting, cashier, and account management all run smoothly on both Android and iOS without needing to install anything. Just open your browser, go to like77.best, and you're ready to go.

Like 77 takes responsible gaming seriously as a core value, not a checkbox. Every player can set daily, weekly, or monthly deposit limits directly from their account settings. Cool-down periods and self-exclusion (from 24 hours to permanent) are also available without needing to contact support. Our platform also includes reality-check reminders that alert you to how long you've been playing. Full details and additional resources are available on our Responsible Gaming page.

Join Like 77 Today – The Betting Platform Built for Filipinos

Register free in under 3 minutes, deposit from ₱50 via GCash, claim your welcome bonus, and start betting on the sports and games you love. Fast payouts, fair odds, sulit promos — that's Like 77.